A newer game trailer does not make the old URL worthless. Fix Access explains why deleting or privatizing an older trailer can break articles, creator posts, newsletters, and embeds that may still be introducing players to your game.
Are one-word game titles really better for Steam visibility, SEO, sales, and players? Fix Access checks large Steam datasets, Valve guidance, Google Search advice, and some extremely long successful game names.
Marketing early gives games the best chance at stronger results, but starting late is not a disaster. Here is when developers should plan the hook, Steam page, trailer direction, and pitch.
Steam Next Fest is almost here, but for developers, a demo is only one part of the test. Store pages, trailers, press kits, timing, outreach, and community links all matter when attention finally arrives.
Fix Access explains why PR and press outreach still matter for game developers and publishers, covering creator targeting, Steam visibility, launch timing, wishlists, and why communication needs to start before release.
Set up a real domain, press kit, trusted links, and basic email authentication so your pitches and keys land in real inboxes.
In the fast-paced world of video games, keeping up with the latest trends isn’t just part of the job—it’s what keeps the thrill alive. Today, we’re sitting down with Ben Granados of PUBLSH, a veteran whose love for gaming is matched only by his expertise in the field. Ben has seen the industry’s many transformations…
Read More “Catching Up with Ben Granados: A Gaming Insider’s Take on Today’s Trends” »
Industry expert Aidan Minter shares must-know indie game marketing tips.
Game leaks can create excitement online, but they can also disrupt launch plans, damage first impressions, and affect indie developers who rely on careful timing.
