Different playtesters uncover different problems. This practical guide explains when to use cold testers, genre fans, newcomers, input specialists, experienced reviewers, or a larger testing group
Future Games Show will host three digital broadcasts during Gamescom 2026, including its main showcase, live coverage from Cologne and a new Best of Gamescom program.
AI is already in phones, cameras, writing tools, design apps, music software, game engines, store pages, and probably half the tools people use without even thinking about it. So maybe the real question is not whether AI touched the work, but whether the final work is honest.
Marketing early gives games the best chance at stronger results, but starting late is not a disaster. Here is when developers should plan the hook, Steam page, trailer direction, and pitch.
Independent game coverage is more than launch-day attention. This editorial looks at the hidden hours, costs, sacrifice, Fix Access work, mock reviews, and why gaming outlets can support games for months or years.
Running an independent games outlet is not a hobby when it becomes full-time work. This editorial looks at the real cost of staying independent, from money and time to trust, support, ads, services, travel, and the pressure of building something without selling your voice.
Fix Access explains why PR and press outreach still matter for game developers and publishers, covering creator targeting, Steam visibility, launch timing, wishlists, and why communication needs to start before release.
Redd Kaiman of Kaiman Isles LLC shares how Instant Estresso began as a lo-fi café soundtrack and became a solo-developed barista game for iOS and Android.
Indie developers often think about trailers, Steam pages, reviews, and outreach before launch, but the numbers matter too. Fix Access explains why launch math, pricing, and break-even planning should be part of release preparation.
A respected games PR name is winding down Marchsreiter Communications GmbH, one of Germany’s long-running specialist games PR agencies, is ceasing operations after more than 20 years in business. The news was reported by GamesMarkt and GamesWirtschaft, following a public announcement from founder and managing director Dieter Marchsreiter. According to GamesMarkt, Ranieri Agency will take…
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Indie Dreams, Global Stage: How Gamescom Keeps Small Studios in the Spotlight Every summer, Cologne turns into one big gaming hub. The Koelnmesse halls are packed with noise, lights, and people rushing from one booth to the next. Most headlines will shout about the big-name reveals, but if you wander off the main paths, you’ll…
Read More “From Cologne to Bangkok: Why Gamescom Remains a Game-Changer for Indies” »
How the Valve Antitrust Lawsuit Affects Steam Devs So, you open your inbox and see something strange: an email from ValvePublisherClassAction.com. Your first instinct? Spam. Scam. Weird press mail. But it’s not. This is a real court-authorized class action notice tied to an antitrust lawsuit against Valve — the kind that could actually change things…
Game leaks can create excitement online, but they can also disrupt launch plans, damage first impressions, and affect indie developers who rely on careful timing.
Fix Gaming Channel speaks with Game Island about SERUM, its serum brewing system, survival pressure, Unreal Engine 5 world-building, player feedback, Early Access plans, and the design challenges behind its Blight-filled world.
